When the world hit pause during the COVID crisis — businesses shut down, everything felt uncertain, and the future looked blurry. In that moment of stillness, we all realized something powerful: spending time with our close ones — our family and friends — isn’t just important, it’s essential. But in our fast-paced lives, we rarely get that time.
That’s when we thought — what if we create that space for people? A space to connect, unwind, and make memories with the ones who matter most. And that thought gave birth to SoJoy Holidays.